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Start. Run. Grow. Starting Up in a Dynamic Environment

New entrepreneurs in today's ever-changing environment face a unique set of circumstances, advantages and challenges. If you're getting ready to launch, here's how to set yourself up for success.

Launching a Business in 2022 and Beyond

The business world has changed dramatically in recent years, and not just because of the COVID-19 pandemic. Emerging technologies, new customer preferences and shifting social values mean new startups must be ready to dive right into this dynamic environment.

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How to Register Your Business Name

Registering your business name helps you avoid running into problems down the road.

Do Small Businesses Need Life Insurance?

Life insurance protects your small business if you die. Learn more about the different types you can choose from.

Direct vs. Indirect Costs: Key Differences and Examples

Knowing the difference between direct and indirect costs is important for pricing, taxes, and financial health. See how these expenses differ and why it matters.

How to Prepare to Apply for a Business Loan

How to decide if a small business loan is right for you—and, if so, how to apply for one.

What Is Business Equity? How to Calculate Company Value

Equity is your company's value after deducting your liabilities from your assets. Learn more about how business equity works.

Top Payroll Accounting Best Practices Small Businesses Should Follow

What is payroll accounting, and which expenses should you track? Explore types of payroll accounting methods, examples, and compliance tips for setting up your payroll system.

How to Start a Business Step by Step

If you're thinking about starting a business, here's a step-by-step guide to help you through the process.

How to Create a Business Partnership

Are you starting a business with a partner or turning your sole proprietorship into a partnership? Explore pros, cons, and practical tips for creating small business partnerships.

Trend Forecasters on the Consumer Trends Impacting Business

Trend analysts weigh in on the macro movements, innovations, and consumer motivations businesses need to prepare for and act on to sustain success, from 'kidulting' to AI companionship.

Companies That Use Substack Well

Substack is a promising, if underutilized, tool that small business owners should explore due to its connected, engaged audiences.