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Strategy
Dig deep into your business idea to discover opportunities and unexpected roadblocks.
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Strategy
How to Price Your Product: A Step-by-Step Calculation
Whether you’re setting prices for the first time or determining a price for a new offering, here are some best practices for pricing your product.
Strategy
Nonprofit vs. Not-for-Profit vs. For-Profit: What's the Difference?
Nonprofit, not-for-profit, and for-profit organizational structures have different implications for your taxes, corporate governance, and business activities.
Strategy
B2B vs. B2C: What's the Difference?
B2B and B2C companies sell their products and services to different target markets, which requires different marketing and sales approaches.
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5 Productivity Hacks for Entrepreneurs
Are you wasting time during your workday? Use these productivity tips to improve your workflow and get more done.
How to Price Competitively Without Devaluing Your Brand
Try to avoid a price war by performing a pricing analysis and using a combination of tactics to appeal to customers beyond price.
What Are "Maximizers," and What Do You Need to Know About Them?
Maximizing is a style of shopping that emphasizes the less-is-more approach to buying new things.
How to Do a Competitive Analysis [Small Business Guide]
Perform a competitive analysis to understand not only where your business stands, but where the market is headed next.
Templates for Competitive Analysis for Small Business
There are many types of competitive analysis that can tell you more about your consumers, your brand positioning, and your growth potential.
Pitching to Investors: How Much Enthusiasm Is Too Much?
Here’s how to strike the right tone when seeking funding from investors.
How a Business Accelerator Can Help Your Startup
Learn more about business accelerators and how they can help your business.
How to Attract Private Equity Investors
Learn how to make your business attractive to private equity firms with this how-to guide.
Networking Groups for Entrepreneurs and Business Owners
Learn about networking groups focused on helping entrepreneurs and small business owners succeed through peer connections, support, and online resources.
What Small Businesses Need to Know About the Recession
While we cannot yet establish whether we’re truly in a recession, the risks are increasing — and small businesses will want to prepare either way.