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Strategy
Dig deep into your business idea to discover opportunities and unexpected roadblocks.
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Strategy
How to Price Your Product: A Step-by-Step Calculation
Whether you’re setting prices for the first time or determining a price for a new offering, here are some best practices for pricing your product.
Strategy
Nonprofit vs. Not-for-Profit vs. For-Profit: What's the Difference?
Nonprofit, not-for-profit, and for-profit organizational structures have different implications for your taxes, corporate governance, and business activities.
Strategy
B2B vs. B2C: What's the Difference?
B2B and B2C companies sell their products and services to different target markets, which requires different marketing and sales approaches.
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Templates for Competitive Analysis for Small Business
There are many types of competitive analysis that can tell you more about your consumers, your brand positioning, and your growth potential.
How to Assess Your Competitors’ Strengths and Weaknesses
Score your competitors by stepping into a customer’s shoes to get an objective look at their products, positioning, pricing, and more.
Pitching to Investors: How Much Enthusiasm Is Too Much?
Here’s how to strike the right tone when seeking funding from investors.
How a Business Accelerator Can Help Your Startup
Learn more about business accelerators and how they can help your business.
How to Attract Private Equity Investors
Learn how to make your business attractive to private equity firms with this how-to guide.
Networking Groups for Entrepreneurs and Business Owners
Learn about networking groups focused on helping entrepreneurs and small business owners succeed through peer connections, support, and online resources.
What Small Businesses Need to Know About the Recession
While we cannot yet establish whether we’re truly in a recession, the risks are increasing — and small businesses will want to prepare either way.
Signs Your Company Is Ready for Growth
The following indicators and metrics may be signs that your company is ready for its next level of growth.
9 Sustainable Business Terms: What They Mean And How to Use Them
Learn nine sustainable business terms, their meaning, and when companies can use them.
Business Intelligence vs. CRM for Small Businesses
Business intelligence and CRM are two tools to help your business organize its data. Here’s what each does and how they can improve your internal processes.