Start
Strategy
Dig deep into your business idea to discover opportunities and unexpected roadblocks.
Featured
Strategy
How to Price Your Product: A Step-by-Step Calculation
Whether you’re setting prices for the first time or determining a price for a new offering, here are some best practices for pricing your product.
Strategy
Nonprofit vs. Not-for-Profit vs. For-Profit: What's the Difference?
Nonprofit, not-for-profit, and for-profit organizational structures have different implications for your taxes, corporate governance, and business activities.
Strategy
B2B vs. B2C: What's the Difference?
B2B and B2C companies sell their products and services to different target markets, which requires different marketing and sales approaches.
Latest
Working Late? You’re Not Alone
You’re short on time and busy putting out fires. Sign up for our newsletter, Midnight Oil, and find out what you need to know to adapt and thrive tomorrow.
Sign Up
Latest—
Businesses Adapt to Meet Demand During Coronavirus Outbreak
Businesses are growing more responsive and creative in the face of COVID-19, identifying their customers’ changing needs and offering solutions.
Managing Remote Teams: Business Management Trends to Watch
Don't micromanage your team while they're working from home. Here are four popular business management trends that can help you lead your team remotely.
CARES Act: Everything Small Businesses Need to Know
Everything you need to know about the Paycheck Protection Loan and the SBA Economic Injury Disaster Loan programs.
Families First Coronavirus Response Act: Guide for Businesses
The recently passed Families First Coronavirus Response Act makes substantial changes to sick and FMLA leave for businesses and employees in 2020.
Coronavirus: Guide to Federal Small Business Stimulus Aid Programs
Congress has passed multiple aid programs and changes to help businesses during the pandemic, including forgivable PPP loans, new tax credits, grants and more.
Coronavirus: Businesses That Are Succeeding During the Pandemic
While many companies are hurting during the coronavirus pandemic, some small businesses are seeing lots of new and returning customers.
How to Minimize Business Losses During Coronavirus Outbreak
Business experts offer their best tips for businesses who are struggling during the COVID-19 pandemic.
Has Social Media Replaced PR?
Social media gives small businesses a new way to conduct public relations outreach — but these platforms can also interrupt your PR efforts if you aren’t careful.
Coronavirus Best Practices for Small Businesses
The coronavirus has caused problems for many small businesses across the U.S. Here are some best practices you can follow to manage the situation for your employees and customers.
How Small Businesses Are Adapting to Coronavirus Restrictions
With small businesses hit hard by coronavirus-related restrictions, shutdowns and customer unease, here are nine clever ways they are dealing with new business changes.