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How Marketers Optimized QR Codes to Drive Engagement and Sales

Brands leverage the pandemic-fueled popularity of the scannable barcodes to enable contactless consumer payments and a more experiential shopping journey.

What Is Digital Marketing

With the right strategies, digital marketing can help your business greatly increase its visibility.

Small Business Update: Economy and Policy Outlook

Inflation, hiring shortages, and supply chain disruptions are still affecting small businesses over two years after the start of the COVID-19 pandemic.

Start. Run. Grow. Reaching Customers with Digital Marketing Strategies

With the continued rise of digital marketing, business owners should utilize digital tactics to start, run, and grow their businesses.

Returning to Live Events: How to Get Started Planning One

Live events are back in demand, but they look a little different than pre-pandemic, in-person gatherings.

Inventory Management Processes for Small Business

Do you want to track your inventory more effectively? Here are five stock management techniques.

10 Apps for Managing Remote Teams

Manage remote workers with these scheduling, collaboration, and time-tracking tools.

Cheap PR Strategies for Small Business

Publicizing your business doesn't have to break the bank. Here are some cost-effective ways of getting your name out there.

Easy-to-Use Video Editing Software for Small Businesses

These intuitive video editing tools can help you take your video content to the next level.

Emerging Marketing Trends That Can Help Grow Your Business

Real-time loyalty offers and AI-driven content are among the marketing trends that businesses need to consider to thrive, experts told CO—.