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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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How to Give Employee Bonuses

Want to reward or incentivize staff? Learn how to use variable pay for one-time events or as part of a compensation package.

How to Lead a Hybrid Meeting

Hybrid meetings require the right tech, equipment, and inclusive approach.

What Is Co-Marketing?

Developing a co-marketing strategy with another brand can help both of you grow your audience and increase awareness and revenue.

How to Use Branded Products for Marketing Campaigns

Find out how you market your business with company-branded products and learn what the most popular types of branded products are.

How Employers Can Compete With the Gig Economy

As more professionals are drawn to the perks of the gig economy, here’s how employers can remain competitive when recruiting and retaining talent.

Best Meeting Structures for Large Groups

Meetings with large groups can be difficult to manage, which is why setting an agenda with participant input and delegating are key.

How Hospitality Brands Are Courting Millennials

Hoteliers are catering to Gen Y with tech bells and whistles, customized experiences, Instagrammable settings, and more.

Brainstorming Tips That Can Boost Your Next Group Session

Brainstorming often requires a change in scenery, the right parameters, and some time to let people think independently before going to the group.

How to Welcome New Employees in Meetings

Introduce a new team member without putting anyone on the spot and by giving them the context they need to hit the ground running.

How to Host a Company Retreat

If you’re planning to host a company retreat, follow these six steps to ensure a great time for you and your employees.