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Media Kit

2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024

Sales 5 Smart Ways to Increase Sales in 2024

Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

How to Use Storytelling as a Leadership Tool

Using storytelling as a leadership tool allows you to develop a deeper connection with employees and lead more effectively.

By: Miranda Fraraccio

5 Things Every Small Business Owner Could Learn From Steve Jobs

Here are five valuable lessons you can take from Steve Jobs to learn how to succeed in your small business.

By: Jamie Johnson

Types of Pricing Models and What They Mean

From flat-rate pricing to a per-user charge, there are many ways to price your product or service to find the best value for your customers and your business.

By: Emily Heaslip

What Is a Location-Independent Business & How to Set One Up

Running a location-independent business so you can conduct your business anywhere may be your dream, but there’s a lot of planning that goes into it. Here are seven steps you should take first.

By: Jamie Johnson

Why Brands Are Investing in Digital Out-of-Home Advertising

Marketers ranging from McDonald’s and Fresh Direct to Lasik MD leverage the flexibility and measurement capabilities of outdoor ad tech to turn more brand messaging into sales.

By: Mark Hamstra

Start. Run. Grow. Weathering Financial Uncertainty

Small businesses are often overwhelmed by financial burdens and economic challenges. Here’s how entrepreneurs can work through that financial uncertainty.

By: Dan Casarella

How Much of a Raise to Offer Small Business Employees

Hardworking employees deserve to be rewarded for their efforts. Here’s how small businesses can determine how much of a raise to offer employees.

By: Miranda Fraraccio

How Marketers Optimized QR Codes to Drive Engagement and Sales

Brands leverage the pandemic-fueled popularity of the scannable barcodes to enable contactless consumer payments and a more experiential shopping journey.

By: Mark Hamstra

What Is Digital Marketing

With the right strategies, digital marketing can help your business greatly increase its visibility.

By: Jacqueline Medina

Small Business Update: Economy and Policy Outlook

Inflation, hiring shortages, and supply chain disruptions are still affecting small businesses over two years after the start of the COVID-19 pandemic.

By: Dan Casarella

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