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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Start. Run. Grow. Reaching Customers with Digital Marketing Strategies
With the continued rise of digital marketing, business owners should utilize digital tactics to start, run, and grow their businesses.
By: Sammi Caramela

Returning to Live Events: How to Get Started Planning One
Live events are back in demand, but they look a little different than pre-pandemic, in-person gatherings.
By: Emily Heaslip

Inventory Management Processes for Small Business
Do you want to track your inventory more effectively? Here are five stock management techniques.
By: Jessica Elliott

10 Apps for Managing Remote Teams
Manage remote workers with these scheduling, collaboration, and time-tracking tools.
By: Emily Heaslip

Cheap PR Strategies for Small Business
Publicizing your business doesn't have to break the bank. Here are some cost-effective ways of getting your name out there.
By: Jamie Johnson

Easy-to-Use Video Editing Software for Small Businesses
These intuitive video editing tools can help you take your video content to the next level.
By: Emily Heaslip

Emerging Marketing Trends That Can Help Grow Your Business
Real-time loyalty offers and AI-driven content are among the marketing trends that businesses need to consider to thrive, experts told CO—.
By: Mark Hamstra

Shipt Leans Into Personalized Same-Day Delivery Trends
The delivery startup now owned by Target expanded its store reach by 40% and is looking to add local favorites to its roster to serve consumers’ post-pandemic demands.
By: Joan Verdon

Public Relations and Content Marketing: 5 Key Differences
Public relations and content marketing work together but are two very different departments. Here are five differences you need to know about.
By: Jamie Johnson

How UOMA Beauty Broke Into ULTA and Walmart
Founder Sharon Chuter’s hard-won industry know-how landed the startup brand in thousands of retail stores.
By: Barbara Thau

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