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Media Kit

2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024

Sales 5 Smart Ways to Increase Sales in 2024

Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Elements of a Great Small Business Newsletter

A newsletter is an easy way to stay in touch with customers and continuously engage subscribers with your company news.

By: Emily Heaslip

Differences in Selling Products and Services

Product-based businesses differ greatly from service-based businesses in many ways, including startup and running costs and the best marketing techniques. Learn how to optimize your business and marketing strategies.

By: Kirsten Capunay

How to Legally Fire an Employee

Terminating a worker can be a complicated process. Ensure you’re complying with the law and covering your bases when letting an employee go.

By: Sydney Kerelo

Finding Growth in B2B Channels

Leaders from startups Curious Elixirs mocktails, Ergatta, which makes connected rowing machines, and boxed produce company The FruitGuys reveal strategies for business-to-business success.

By: Deborah Lynn Blumberg

Hiring vs. Recruiting: What’s the Difference?

Recruiting and hiring are two distinct processes, but they’re both important for finding and onboarding new talent for your business.

By: Kirsten Capunay

How to Create Long-Term vs. Short-Term Goals

Knowing how to set goals is vital to your success. These tips will help you set small, attainable tasks while working towards your greater vision.

By: Leanne Haas

What to Consider When Starting a Nonprofit

Starting a new nonprofit? Here's what you should consider, including your mission, proposed budget, and how to plan fundraising.

By: Danielle Fallon-O'Leary

How to Discuss Poor Performance at Work

Addressing an employee’s poor performance can feel uncomfortable. Here are some tips for discussing poor performance with employees.

By: Kirsten Capunay

How to Choose the Best CRM Software

Find the right customer relationship management solution for your small business with this step-by-step guide to comparing the best CRMs, in-demand features, and pricing.

By: Jessica Elliott

How to Perform a SWOT Analysis for Your Business

A SWOT analysis can show you what’s going well in your business and help identify potential problems.

By: Jamie Johnson

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