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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

High End Beauty Meets Sustainability on Goodee
Twin brothers Byron and Dexter Peart have stocked their new e-commerce site with items chosen for their beauty, sustainability and positive social impact.
By: Joan Verdon

How Small Business Owners Can Prepare for Retirement

No matter your age, taking these four steps today will help prepare for future retirement.
By: Nicole Fallon

How Coca-Cola Uses Shopper Marketing for Unique Campaigns
With more sales migrating to online channels, the beverage giant says this customer-centric marketing strategy helps both consumer product brands and stores achieve business goals.
By: Denise Power

How to Build a Mobile-Friendly E-Commerce Website
Mobile shoppers are subject to several other distractions, like texts and notifications. Here are some ways to optimize your site to compete with these distractions and boost sales.
By: Emily Heaslip

What's Better? Data Backup Center vs. Cloud Backup
Backing up your business data is an essential part of the modern workplace. Here is everything you need to consider before backing up your data to a third-party provider.
By: Sean Peek

Jimmy John's Projects Growth With Acquisition
The chief marketing officer of the fast-food chain, now part of Arby’s parent company, describes how its ‘Freaky’ loyalty program, ‘skinny mini’ sandwiches and Lil Jon will drive growth.
By: Mark Hamstra

How to Start a Podcast
Starting a podcast is no easy feat, but with these 5 simple steps, you’ll be a pro in no time. Here’s everything you need to know from start to finish.
By: Sammi Caramela

Companies With Great Workplace Culture
These companies from around the U.S. place a premium on building strong, diverse and innovative cultures to attract and retain employees.
By: Sean Ludwig

Stadiums Adopt New Technology to Ease the Fan Experience
Venues are adding perks like self-checkout kiosks at Citi Field to in-seat food ordering to nudge folks off the couch and into the stands.
By: Mark Hamstra

5 Startups that Bootstrapped Their Way to Success
These startups from around the country have built enormous businesses without taking any venture capital or crowdfunding dollars.
By: Sean Ludwig

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