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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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Tips for Creating a Great Business Logo

Your logo communicates a lot about your brand and the company you’re building. Learn what makes a great business logo.

What to Know About Coworking Spaces for Small Businesses

Considering a coworking space for you and your team? Here are the benefits of joining one.

What Is a Contract Employee?

Contract employees, also called independent contractors, can provide the help your business needs without you having to invest in a full-time W-2 employee.

Traditional AI vs. Generative AI

The evolution of artificial intelligence has made this technology more accessible to businesses of all sizes.

Small Business Day 2025 CO—100 Panel on Growth and Success

Three CO— 100 Honorees explain how they’ve disrupted their industries, built loyal customer bases, and navigated challenges during a live panel at Small Business Day 2025.

Small Business Day 2025: Growth Insights from Tuckernuck CEO

Jocelyn Gailliot, Co-Founder and CEO of apparel boutique Tuckernuck, shares the brand’s journey from a bootstrapped e-commerce startup to a profitable omnichannel retailer.

Small Business Day 2025: Small Business Update

During Small Business Day 2025, Neil Bradley of the U.S. Chamber of Commerce discusses how issues like tariffs, the economy, and immigration are impacting small businesses.

Gen Z and Men Drive Fragrance Boom

The fragrance category grew faster than any other beauty segment in 2024. Industry leaders unpack just how.

How Tech and Brand Adoption Are Driving Secondhand Retail Boom

The consumer appetite for pre-owned goods continues to accelerate, and new technologies that make it easier to sell and buy secondhand are fueling sales.

What Is EBITDA?

EBITDA is a metric commonly used to estimate the value of a company. Here’s how to calculate EBITDA and when to use it.