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CO— Roadmap for Rebuilding: Perfecting Your Social Media Strategy

Social media is an essential part of a modern business's marketing strategy. Here's how to leverage this tool for greater engagement and deeper customer relationships.

Building Your Social Media Presence

Whether you're creating your first business social media accounts or revamping your existing profiles, there are plenty of ways to optimize your social presence. Here's our expert advice on using social media marketing to scale your business and connect with your customers.

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Resources for Older Entrepreneurs

For business owners who are launching later in life, there are plenty of available resources for older entrepreneurs.

How to Find an Influencer

Influencers do not have to come at the celebrity level, with sky-high costs. Small business owners can tap into the perks of working with influencers, too.

Email Marketing Tips from 5 Small Business Owners

Actionable advice on capturing subscribers, attention and loyalty through more meaningful messaging.

Excel Tips and Tricks for Small Business Owners

For many small business owners, learning to use Microsoft Excel can be scary. Luckily, there are myriad ways to make Excel work for you and your business.

How to Negotiate Salary With Employees

These salary negotiation tips will help you create offers that are a win-win for everyone.

10 Delivery Business Ideas

Convenience sells, and straight-to-the-door delivery could be the driver of your success.

Which Type of Accounting Service Do You Need?

Ready to outsource your accounting services? Here’s how to pick the right solution.

5 Touchy Subjects and How to Communicate Them to Your Customers

It’s not easy to break news to customers that may disrupt their experience with your business. Here’s how to address five touchy subjects with transparency and a focus on customer service.

Interview With Uber's Global Head of Grocery and New Verticals

Uber's Raj Beri shares how the app is building on the pandemic-driven success of its grocery delivery business with a bold retail expansion worldwide via mega merchants and 10,000 SMBs.

How to Write Product Descriptions for an E-Commerce Business

A great product description helps your product stand out and can lead to more sales. Use these tips to write effective product descriptions for your e-commerce business.