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Launch Pad
Experts and innovators on the tech, trends, and tough challenges you need to be preparing for in the near future.
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Resale’s Next Big Wave: Execs From ThredUp to Trove on How Tech and Brand Adoption Are Driving Secondhand Retail Boom
The consumer appetite for pre-owned goods continues to accelerate, and new technologies that make it easier to sell and buy secondhand are fueling sales.
Launch Pad
Scents of Change: Generation Z and Men Drive Fragrance Boom
The fragrance category grew faster than any other beauty segment in 2024. Industry leaders unpack just how.
Launch Pad
Cooking Convenience Trends Are Driving Sales for Food and Beverage Companies
Time-pressed consumers want restaurant-quality food at home, opening big opportunities for mixes, meal starters, kits, sauces, and other shortcuts — especially those with global flavors.
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How Businesses From The RealReal to Hinge are Leveraging Substack to Boost Brand Engagement and Growth
Companies are increasingly exploring content and storytelling strategies on the newsletter publishing platform to deepen customers’ relationships with their brands and products, drive loyalty, and even stoke sales.
Successful Food Startups' Approach to Product Expansion
Founders and execs reveal the growth strategies behind product introductions.
Targeting Him: How Men Became the Next Frontier in Beauty Brand Expansion
After years of predictions about a men’s grooming revolution, brands and experts from Kiehl’s to YouTube say the industry’s long-anticipated moment may finally be here.
Beauty Brands Well-Positioned for Growth as Consumers Tighten Their Belts
As shoppers seek value amid economic uncertainty, Suave, Fine’ry, and Slatkin + Co. are scoring wins with quality products at accessible prices.
Marketers Court Black Friday Shoppers With Emotion-Fueled Gifting Experiences That Glimpse 2026 Trends
Retailers and brands are leaning into culture, nostalgia, and community-driven products and experiences to woo economy-weary holiday shoppers in-store, where most retail sales are still generated.
Retailers and Brands Large and Small Unlock (AI-Aided) Opportunities in a Challenging Pricing Environment
Longer promotions, vendor negotiations, and tech-driven solutions help meet the demands of cautious consumers.
How Businesses Use Ultramodern Tech in Niche Ways
Innovative solutions that leverage automation in marketing, retailing, and transportation yield gains for companies ranging from PODS moving and storage to VenHub’s self-operating convenience stores.
Holiday Trends Your Business Should Know for Black Friday 2025 (and Beyond)
Retailers focus on value, convenience amid a cautious consumer environment.
Buy Now Pay Later Financial Services for Consumers and Businesses
Expanded offerings from buy now, pay later platforms include debit cards and retail partnerships to attract both merchants and consumers, say executives from Klarna, Affirm, and Afterpay.
How Multi-Revenue Franchising Drives Business Success
More entrepreneurs are investing in franchises with multi-revenue opportunities.