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3 Facebook & Instagram Tools for Customer Communication

Communication functions on the social networks allow small businesses to nurture their communities while crowdsourcing ideas and content, said entrepreneurs during a Facebook panel discussion.

Rehiring a "Boomerang Employee"? Here's What to Consider

Timing, cost and the impact to your work culture are all things to consider when potentially rehiring a boomerang employee.

Most Effective Employee Retention Strategies for Small Business

Engagement, recognition and compassion go a long way toward nurturing employee loyalty.

Creating a Successful YouTube Channel for Small Business

Starting a YouTube channel can be a great way for entrepreneurs to grow a small business. Though it takes time and attention, it can be a powerful resource.

TikTok for Small Business: Tips from Business 'Creators'

TikTok isn’t only for big brands. Here’s how five small businesses generate millions of views.

What Is a Boomerang Employee?

Businesses are seeing more boomerang employees as a result of the pandemic. Here’s how these workers can benefit your business.

Pop-Up Store Experiences That Blend Physical, Digital Worlds Woo Pandemic-Changed Shoppers

Technology turns temporary installations into data-rich, ‘hyper-customized’ environments where brands can reach customers directly, bypassing traditional retail channels.

How to Write a Job Posting to Attract Employees

When job candidates have a wealth of opportunities, it’s important to be concise and straightforward in writing your job posting.

10 Small Business Ideas for Home Bakers

Look no further than your kitchen for ways to turn your baking skills into a flourishing business.

How To Have A Successful Grand Opening: Business Owner Tips

Your grand opening doesn’t have to be an over-the-top affair in order to make a great (and lasting) first impression.