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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Trends Shaping Small Business in 2024
Business leaders share their expert predictions on how the state of small business will change this coming year.
By: Danielle Fallon-O'Leary

How 5 Pie Bakeries Are Baking up Business
Inspired by fond family memories, these five small bakeries keep their heirloom recipes close and add their own flare to this Thanksgiving staple.
By: Emily Iverson

A Guide to Sales Tax Collection and Payment Requirements
Before you start collecting tax from your customers, you'll have to first register with the government to remit your collections.
By: Miranda Fraraccio

Amazon Solves Top Small Business Pain Points
Amazon's expanded supply chain function and AI-driven product listing tools aim to help SMBs drive sales on its site and beyond, says Claire O’Donnell, Director, Selling Partner Empowerment.
By: Barbara Thau

Bluemercury Curates Beauty Assortments to Win Customers
Head of Merchandising and Spa Tracy Kline on how the Macy’s-owned beauty retailer distinguishes itself from the ever-expanding pack of beauty purveyors.
By: Faye Brookman

Estimated Tax Payments — Explained
Business owners, freelancers, and independent contractors can use estimated quarterly tax payments to stay organized and manage their finances before the April filing deadline.
By: Miranda Fraraccio

CEO of 30-Year-Old Beauty Brand on Keeping Things Fresh
Since joining Jane Iredale in 2019, CEO Chris Payne has discovered how to balance the professional clean beauty brand’s roots with direct-to-consumer growth.
By: Faye Brookman

Dickies CMO on How the Legacy Apparel Brand Wins Over New Consumers
Sarah Crockett on the marketing initiatives and brand collaborations that are helping the ubiquitous workwear brand retain its heritage credibility while appealing to a new generation.
By: Jackie Chiquoine

How to Be a Better Boss in 2024
Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).
By: Emily Heaslip

How to Be a Better Entrepreneur in 2024
Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.
By: Emily Heaslip

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