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Media Kit

2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024

Sales 5 Smart Ways to Increase Sales in 2024

Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

How to Ask Your Employees for Constructive Feedback

Feedback from your employees is one of the most valuable ways to improve your leadership, but getting this insight can be challenging.

By: Emily Heaslip

How to Manage an Employee Through a Performance Improvement Plan

Performance improvement plans should be viewed as growth opportunities for the employee and business alike.

By: Emily Heaslip

GoodwillFinds: 121-Year-Old Resale Business Expands Its Online Reach

Matthew Kaness shares how he’s building a new e-commerce identity for one of the oldest names in secondhand shopping.

By: Joan Verdon

Allowing Pets in the Office? Here's What You Need to Know

Pet-friendly workplaces are becoming increasingly popular. Consider these pros and cons of a pet-friendly office and tips for creating a pet policy.

By: Danielle Fallon-O'Leary

Can a Small Business Issue Stock?

Can a small business issue shares? Explore ways private and public companies leverage equity.

By: Jessica Elliott

Customers Not Paying? How to Improve Your Collections

Most businesses will face the inevitable nonpaying customer at some point. Here’s what to do if a client misses a deadline.

By: Emily Heaslip

Hair Accessories Brand Goody Gets Artsy to Cultivate New Consumers

The venerable brand's new Goody Tru collection was created by BIPOC artists and designed to drive sales transactions and appeal to multicultural customers that value self-expression.

By: Faye Brookman

Selling a Business? Here's What to Consider

Deciding to sell your business isn’t easy. If you are a small business owner who is considering selling your business, here’s what you need to know.

By: Miranda Fraraccio

Buying a Business? Here's What to Consider

There are a lot of factors that go into the decision to purchase an existing business. Here are some important considerations for buyers.

By: Kirsten Capunay

How to Attract Gen Z Customers at Your Small Business

Gen Z customers are interested in supporting small businesses, browsing stores via social media, and buying sustainably. Read on to learn how to attract Gen Z shoppers.

By: Karen Kroll

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