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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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Interview With Uber's Global Head of Grocery and New Verticals

Uber's Raj Beri shares how the app is building on the pandemic-driven success of its grocery delivery business with a bold retail expansion worldwide via mega merchants and 10,000 SMBs.

How to Write Product Descriptions for an E-Commerce Business

A great product description helps your product stand out and can lead to more sales. Use these tips to write effective product descriptions for your e-commerce business.

How to Create a Prototype Testing Plan

Prototype testing involves careful preparation to get the feedback you need. Start with these simple steps to design your testing plan.

How to Prevent Shoplifting: Guide for Small Business

Follow these tips to keep your business safe from shoplifters.

How to Effectively Hire and Retain Employees

This week, Entrepreneur.com contributors discuss the best ways business owners can attract, hire and retain employees.

How to Keep Track of Remote Workers

Tools used to monitor your employees can have unexpected benefits for both you and your team.

Franchise Owners Share Secrets for Bringing Customers In-Store

As online shopping becomes more prevalent, brick-and-mortar shop owners must stay competitive and proactively encourage customers to shop in-store.

What Small Businesses Can Learn From Big Retailers' Holiday Strategies

Consumers want value for their dollars, rewards for spending in the form of loyalty points or cash-back deals, and service and experiences that go above and beyond.

How to Use E-Commerce for Service Businesses

Here’s how best to accept online payments for services via e-commerce.

How to Promote Your Company Newsletter

You've found an email distributor, formatted your newsletter and written content that appeals to your customer base. Now it's time to to expand your audience.