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Latest—
GOOD COMPANY » GROWTH STUDIO

Small Businesses Capitalizing on Mardi Gras Season

From king cakes to costumes, these Louisiana-based small businesses gear their offerings to Mardi Gras celebrants yearly.

GOOD COMPANY » THE LEAP

Hormel Foods Modernizes Product Portfolio to Woo Today's Consumer

The parent company of iconic brands from SKIPPY to SPAM focuses on global flavors and healthy fare to meet demands of both foodservice and retail customers.

RUN » HUMAN RESOURCES

How to Support Introverted Employees

With the right management and support, introverts can thrive in the workplace. Here are 10 things you should know about managing introverted employees.

RUN » HUMAN RESOURCES

How to Build an Effective Small Business Mentoring Program

These five steps will walk you through setting up a mentorship program that works for your business and helps your employees see their future at your company.

START » STRATEGY

How to Prepare a Product Pitch for an Invention

Ready to secure funding or sell your product? Learn how to plan a presentation that wows your audience.

START » STRATEGY

How to Write a Business Plan for Inventions

Attract investors and formalize processes by developing a roadmap for commercializing your innovation.

GROW » MARKETING

Top Marketing Strategies for Nonprofits

Nonprofit marketing may have a different goal, but many of the strategies and tools that for-profits use can benefit these organizations just as much.

RUN » TECHNOLOGY

How to Leverage Digital Analytics in Your Business

Digital analytics help businesses understand what is and isn’t working. Here are six expert tips on how to make the most of your data.

GOOD COMPANY » LAUNCH PAD

Strategies Retailers Are Using to Drive Sales in a Slow-Growth Year

As spending declines from pandemic-fueled highs, the largest retailers are seeking creative solutions and new ways of connecting with consumers that SMBs can adopt, too.

GOOD COMPANY » GROWTH STUDIO

How the Remote and Hybrid Work Era Impacts Employers and Communities

Leaders and experts discuss the lasting impact of hybrid work, as well as what it means for employers, physical spaces, and communities.