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Expert Tips for Gaining Customer Traction

Traction is important for any new business, especially one that's looking for investors. Follow these expert strategies to gain customer traction.

RUN » BUSINESS FINANCING

A Guide to Venture Capital

Venture capital is a great option for new businesses looking to grow. Here’s how it works.

GOOD COMPANY » GROWTH STUDIO

Pandemic Marketing: Learn How a Savvy Entrepreneur Is Adapting

Annika Connor of Annika’s Art Shop was about to launch her business when COVID-19 shut down her apparel factory. Here’s how she adapted to the pandemic.

GROW » MARKETING

Tips and Tools to Help You Build Your Brand From Scratch

Today, it’s more important than ever to create an authentic brand that resonates with your target customers. These tips and tools will help you build a strong brand from scratch.

START » STARTUP

COVID Business Ideas

If you’re looking to start a business, here are some ideas based on industries that have thrived during COVID-19.

START » STARTUP

How to Test Your Business Idea Using Customer Feedback

No matter how interesting your business idea might seem, it’s important to test it before launching your company. Here’s how to do it.

GROW » THRIVE

The Surprising Psychology of Successful Entrepreneurs

Experts reveal the right mix of passion, confidence and risk-taking.

START » BUSINESS IDEAS

11 Small Business Ideas for Teen Entrepreneurs

The entrepreneurial mindset can develop at a young age. Here are 11 ideas for teenagers looking to break into business solo.

GOOD COMPANY » GROWTH STUDIO

Panel Moderators Find Success Adapting to Virtual Events

Moderate the Panel, a women-led network of panel moderators, successfully readjusted their business to the virtual event age.

GOOD COMPANY » LAUNCH PAD

Shipt, Target’s Delivery Startup, Eyes Growth in a 'Contactless World'

The platform added 250,000 workers to its driver network in 2020 to meet soaring demand for e-commerce in 2021.