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Launch Pad
Experts and innovators on the tech, trends and tough challenges you need to be preparing for in the near future.
Latest
Launch Pad
4 Smart Strategies That Are Driving Sales in a Slow-Growth Year
As spending declines from pandemic-fueled highs, the largest retailers are seeking creative solutions and new ways of connecting with consumers that SMBs can adopt, too.
Launch Pad
How Artificial Intelligence (AI) Is Changing How Marketers Sell Everything From Food to Fashion
While apps like ChatGPT and Dall-E get most of the AI attention, AI is quietly changing how we buy and sell goods and services.
Launch Pad
How Slow Fashion Is Creating Opportunities for Startups and Legacy Brands Alike
A movement that started as a backlash to disposable fast fashion has expanded to include made-to-order and made-in-the-U.S. manufacturing.
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Latest—
4 Trend-Driven Ways Brands Are Tapping Personalization for Growth
Innovative startups to established players — from Gobble meal kits to Amazon — are relying on customized experiences and a human touch to win over new consumers.
Inside How 3 Scaling Startups Cracked Walmart, Target, and Ulta
Executives from condiment brand Fila Manila, skincare disruptor BYOMA, and Bean Box coffee on adding color and newness to mass retailers’ shelves and identifying sustainable growth strategies, too.
Experts Tips for Driving Holiday Sales in a Cautious Consumer Environment
In-store experiences, digital tools, and strategic promotions can help drive brand awareness — and consumer spending.
Cost of Holiday Product Returns
Automation helps merchants make returns processes more efficient and sustainable and retain customers.
How Retailers Are Taking ‘Grab-and-Go’ Checkout to the Next Level
QuikTrip, Hudson Nonstop, Whole Foods Market among retailers testing advanced checkout solutions, including cashier-less technology and biometric scanners.
Supermarkets and Startups Offer Big Lessons on Driverless Product Delivery
With robots and drones on the ground, grocers such as Kroger and food-delivery disruptors like Grubhub explore the business opportunity of autonomous merchandise deliveries.
Black Friday Marketing Trends Predict 2023 Retail Trends
Retailers are tapping livestream video, TikTok, and small businesses to drive holiday sales, just as old-fashioned brick-and-mortar stores make a comeback.
5 Recession-Fighting Marketing Strategies From Big Brands
How big brands are betting on loyalty programs, trend forecasting, and limited-time-only deals to ring up sales in an inflationary market.
How to Fight Retail Theft This Holiday Season: 5 Expert Tips
This holiday season, thieves will be shopping along with your customers. Take these necessary steps to protect your profits.
How Hospitality Brands Are Courting Millennials
Hoteliers are catering to Gen Y with tech bells and whistles, customized experiences, Instagrammable settings, and more.
