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Small Business Month

Celebrating small business this month, and year-round.

Small Business Month: Events, Tools and Resources

May is National Small Business Month! At CO—, our goal is to help small business and startup owners begin and succeed in their businesses. Here, we've curated a collection of content—from events happening this month, to tools your business can use year-round—to help guide you through your entrepreneurial journey.
Latest—

Lululemon Bets on a Digital Future With Purchase of Fitness Device Mirror

The fitness device now gives the athleisure retailer the ability to bring its brand into the home workouts of its customers.

How a Small Dance Studio Pivoted Online During the Pandemic

Lisa McCabe, founder of Lovely Leaps, believes every child should learn to dance for the fun of it. Here’s how she adapted to virtual classes during COVID-19.

How Pet Products Company Chewy Is Repositioning Its Brand

A focus on innovation, like the launch of ‘Connect with a Vet,’ has helped the brand reposition to chase a bigger share of the $99 billion pet market.

How to Start a Podcast: Small Business Guide

An effective podcast generates additional revenue streams for your business and opens a new engagement channel with your customers.

Why Mentorship is Important for Small Business Owners

Reflecting on personal experiences and mentoring with intention are key to the growth of entrepreneurship.

CO— Roadmap Roundtable: Building a Brand from Scratch

In this roundtable discussion, branding expert Lara McCulloch of Start Some Shift explains how to identify and build a small business brand people will rave about.

How Noom Incorporated Psychology and Technology Into Its Weight-Loss App

After ‘years of struggle,’ the heath-tech disruptor is leveraging behavioral science and full-time coaches to ride a wave of growth, says CEO and co-founder Saeju Jeong.

Turning Your Creativity Into a Craft Business

If you have an artistic side, you might be able to parlay this creativity into a money-making craft. Here are 10 handmade business ideas that could spark a new business venture in your life.

My Eyelab Franchise Owner Discusses Entrepreneurship Through the Pandemic

After an 18-year-long career in marketing, Yousuf Ali decided he wanted to be an entrepreneur — and the benefits of franchising paved his way to owning two Texas-based My Eyelab locations.

How to Grow Sales Through Customer Engagement

Customer engagement takes a little time and effort, but regularly responding to followers on social media is a proven way to boost your sales.