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Everything that you need to know to start your own business. From business ideas to researching the competition.

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Featured

Business Ideas

Business Ideas for Every Interest

One of the most difficult parts of starting a business is thinking up a sustainable business idea. Here are business ideas for every interest and goal.

Strategy

19 Free Resources for Small Businesses to Leverage Year-Round

Many organizations provide support and online tools for small business owners and employees. Take advantage of these free resources during Small Business Month and throughout the year.

Startup

10 Examples of Famous Businesses That Changed Their Names

Companies might change their names to reflect a new business direction or to escape bad publicity.

Business Ideas

Ready to start a business? We'll help you find the perfect business idea.

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Strategy

Dig deep into your business idea to discover opportunities and unexpected roadblocks.

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Startup

There's more to being a startup than registering a business. The A-Z guide to getting ready to launch your business.

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How to Price Competitively Without Devaluing Your Brand
Try to avoid a price war by performing a pricing analysis and using a combination of tactics to appeal to customers beyond price.
By: Emily Heaslip

What Are "Maximizers," and What Do You Need to Know About Them?
Maximizing is a style of shopping that emphasizes the less-is-more approach to buying new things.
By: Emily Heaslip

How to Do a Competitive Analysis [Small Business Guide]
Perform a competitive analysis to understand not only where your business stands, but where the market is headed next.
By: Emily Heaslip

Templates for Competitive Analysis for Small Business
There are many types of competitive analysis that can tell you more about your consumers, your brand positioning, and your growth potential.
By: Emily Heaslip

7 Recession-Proof Business Ideas
With the possible threat of recession, it’s important to know how to create a recession-proof business. Here are seven ideas to consider.
By: Kayla Kessler

Pitching to Investors: How Much Enthusiasm Is Too Much?
Here’s how to strike the right tone when seeking funding from investors.
By: Kristin Colella

How a Business Accelerator Can Help Your Startup
Learn more about business accelerators and how they can help your business.
By: Samantha Friedlander

How to Attract Private Equity Investors
Learn how to make your business attractive to private equity firms with this how-to guide.
By: Ami Scherson

Networking Groups for Entrepreneurs and Business Owners
Learn about networking groups focused on helping entrepreneurs and small business owners succeed through peer connections, support, and online resources.
By: Kaytlyn Smith

What Small Businesses Need to Know About the Recession
While we cannot yet establish whether we’re truly in a recession, the risks are increasing — and small businesses will want to prepare either way.
By: Danielle Fallon-O'Leary

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