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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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Investing in Tech: How to Decide on the Technology You Need

Learn how to determine the best technological investments for your business and identify which provide the best ROI.

3 Pandemic-Fueled Commerce Trends

Brands tapped text-based shopping, experiential loyalty programs and online marketplaces to drive newfound sales amid the crisis — strategies that look to stick.

How to Choose Payroll Software: Small Business Guide

Ready to choose a payroll system? Here’s what you need to know.

Wellness Entrepreneur Discusses the Importance of Understanding Customers

Nancy Ramamurthi founded sleep wellness company Proper as a way to solve her own sleep problems.

What Is Good Debt and Bad Debt for a Small Business?

There are two types of debt for small businesses. Here’s how to determine which type is good and which is bad.

Alcohol Platforms Help Small Merchants Uncork Digital Sales

As more booze sales move online, a new crop of platforms is designed to help mom-and-pop merchants compete in a digital landscape.

Adapting Your Small Business to the Digital World

This week, Entrepreneur.com contributors discuss how small businesses can pivot their business online and adapt to the digital-first world.

When Should You Outsource IT? Here's What to Consider

Not sure whether or not to outsource your IT? Ask yourself these three questions.

What Is the Opportunity Finance Network?

Low-income communities can benefit from the support and financial services provided by the Opportunity Finance Network. Learn how to join the network as a member or ally.

What to Know About Second Chance Hiring

There’s a massive pool of untapped talent that small businesses can benefit from using second chance hiring. Here’s how to do it.