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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Image Permissions: A Small Business Guide
Learn about image copyright law, the importance of obtaining proper permissions, and how to legally use images in your small business marketing.
By: Danielle Fallon-O'Leary

Digital Tools Small Businesses Can Use to Improve Customer Service
These six digital tools will help you provide better service and build customer loyalty.
By: Jamie Johnson

Should Your Business Create NFTs?
NFTs, or non-fungible tokens, offer a way to earn additional revenue, but they are still considered speculative compared to other fundraising options.
By: Emily Heaslip

Health and Wellness Business Ideas
If you’re passionate about fitness and healthy living, consider starting one of these health and wellness businesses.
By: Leanne Haas

Building Strong Relationships Is Key to Standing Out in a Crowded Market
In this edition of "Ask the Board," we asked Brian Michel, Vice President of Operations at Grease Monkey, an automotive maintenance franchise, to share his best advice on how to succeed in a crowded market.
By: Anna Baluch

How to Develop a QA Process for Your Business
A quality assurance program can help your business standardize and improve everything from customer service to product functionality.
By: Emily Heaslip

Buying an Existing Business? Here's How to Start Strong
In this edition of "Ask the Board," we asked Rob Wozny, an Arizona franchise owner of Apex Leadership, a school fundraising franchise, to share his best advice on how to instill trust when taking over a business.
By: Anna Baluch

Want to Hang on to Your Best Employee? 'Get Behind the Counter,' Says This Restaurant Founder
In this edition of "Ask the Board," we asked Temoc Morfin, Founder and CEO of Cilantro Taco Grill, to share his best advice on how to retain employees.
By: Anna Baluch

Pet Trends Small Businesses Can Leverage
Sustainable pet products, smart pet technology, and mobile apps are trending — here's how to leverage these ideas for your business.
By: Emily Heaslip

Building Your E-Commerce Website From Scratch: A Small Business Guide
Create an online store that delights shoppers with fast-loading pages and seamless checkout experiences. Learn how to pick an e-commerce platform and design a high-converting site.
By: Jessica Elliott

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