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Launch Pad
Experts and innovators on the tech, trends, and tough challenges you need to be preparing for in the near future.
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Resale’s Next Big Wave: Execs From ThredUp to Trove on How Tech and Brand Adoption Are Driving Secondhand Retail Boom
The consumer appetite for pre-owned goods continues to accelerate, and new technologies that make it easier to sell and buy secondhand are fueling sales.
Launch Pad
Scents of Change: Generation Z and Men Drive Fragrance Boom
The fragrance category grew faster than any other beauty segment in 2024. Industry leaders unpack just how.
Launch Pad
Cooking Convenience Trends Are Driving Sales for Food and Beverage Companies
Time-pressed consumers want restaurant-quality food at home, opening big opportunities for mixes, meal starters, kits, sauces, and other shortcuts — especially those with global flavors.
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Latest—
Startups Alleyoop, Culprit and Doorkee Talk Business Growth
In expansion mode, Alleyoop, Culprit and Doorkee share insider, actionable tips for growth.
How Home Outlet Used Tech to Succeed Through COVID-19
Although late to the online shopping revolution, Home Outlet doubled its e-commerce sales in 2020 and reduced credit card fraud with the help of tech.
Nestle Toll House Rolls Out Avatars to Enhance User Experience
Meet artificial-intelligence-powered avatar ‘Ruth,’ who answers baking questions and is designed to create a personalized user experience that sets the brand apart from competitors.
Greeting Card Startup Lovepop Uses Inventory Technology to Boost Growth
How digital operations technology helped Lovepop slay product demand, turn a profit and log 44% growth in annual sales.
Alkaline Herb Shop's Founder on the Power of SMS Marketing
Alkaline Herb Shop founder on how SMS messaging outshined social media in driving customer loyalty and sales.
Why Digital Brands Allbirds and Shopify are Investing in Physical Retail
Stores will serve as hubs for an increasingly omnichannel retail experience, according to e-commerce innovators.
How Big Brands Are Rethinking Supply Chain and Fulfillment
Innovative new models for getting product to customers emerged as brands began to rethink their supply chains.
Influencers Build Trust Between Consumers and Brands Amid COVID-19
These modern-day marketers aren’t new, but more brands are leveraging them to create the kind of experience that cements brand loyalty.
Valentine's Day Illustrates How Brands Now Market to Singles
E-commerce has made it easier than ever for companies to abandon a one-size-fits-all message and court solo consumers.
How Chipotle's CRM Takes Customers on Personalized Food Journeys
Emails are populated with messages that serve the customers’ needs and reflect the company’s sustainable brand mission.