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The Leap

Poised for growth and ready to take the big step? Advice and inspiration from entrepreneurs who've done it successfully and what they'd do differently next time.

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How Pura Vida Doubled Sales Every Year Since Launch to Become a National Jewelry Brand

CEO and co-founder Griffin Thall on how the bracelet startup became a darling among millennials and Gen Z via micro-influencers, global artisans, and a purpose-driven business model.

How a Pandemic Pivot at Campbell's Soup Co. Won Over Millennials & Gen Z

Campbell’s CMO, Linda Lee, shares how the brand gained market share with younger consumers by leaning into their at-home eating tastes and via partnerships with Instacart to EA Madden video games.

How Albertsons’ Supermarkets Improved Its Digital Business to Feed the Growing Appetite for Online Shopping

The chief digital officer of one of the country’s largest grocery operators shares lessons learned during the company’s digital transformation.

LinkedIn Services Marketplace Seeks to Help Small Businesses Grow

In a time of increased entrepreneurship, the professional networking platform is offering ‘digital storefronts’ to service-driven businesses.

How Online Mattress Pioneer Saatva Plans to Take Its Sales to the Next Level

Saatva set out a decade ago to disrupt the luxury mattress space and became a $400 million-plus company. It now wants to disrupt the luxury mattress store.

How Startup Bevel Landed Big Retail

Founder and CEO Tristan Walker on the shaving disruptor’s journey from a business idea sparked by a lifelong challenge to a national personal care brand.

Shipt Leans Into Personalized Same-Day Delivery Trends

The delivery startup now owned by Target expanded its store reach by 40% and is looking to add local favorites to its roster to serve consumers’ post-pandemic demands.

5 Licensing Lessons from The Multimillion-Dollar Smiley Company CEO

Nicolas Loufrani, who gave the iconic Smiley Face brand—now feting its 50th anniversary with designer collections in major department stores—a second life, shares insider tips to winning at licensing.

How FIT:MATCH Built a Multimillion-Dollar Business in Four Years

The founder of the apparel-tech startup broke into malls and scored a major partnership with Rihanna’s Savage X Fenty brand to fuel growth by serving consumers’ — and retailers’ — unmet needs.