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Best Practices for Recruiting and Retaining Employees

Hiring good employees plays an invaluable part in the success of a business. Here's how to successfully recruit, manage and develop your team.

Grow and Strengthen Your Team

Strong leadership is key to hiring, running, and nurturing a successful team. Get expert advice on how to attract, manage, and retain great employees.
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How to Survey Your Employees

Conducting a survey gives you insight into your employees’ feelings about their performance and satisfaction.

5 Things You Should Never Say to Your Customers

Replace these phrases with positive, solution-oriented ones to improve your customer service and customer retention.

Outdated Marketing Practices (And What to Do Instead)

Using customer demographics, relying exclusively on video, and marketing to the masses are all marketing tactics that you should consider revisiting.

Is the Customer Always Right?

The short answer: no. Here are some situations in which the customer could be wrong, and what to do in these scenarios.

How Innovation-Driven Startups Reached Profitability

Alcohol disruptor Bartesian, bedding startup Bed Scrunchie, and livestream platform CommentSold discuss hiring, marketing, sourcing, and wearing multiple hats to drive their companies’ success.

How Albertsons’ Supermarkets Improved Its Digital Business to Feed the Growing Appetite for Online Shopping

The chief digital officer of one of the country’s largest grocery operators shares lessons learned during the company’s digital transformation.

How to Create a Sales Pitch Deck

A sales pitch deck is a powerful tool that enhances your pitch or demo for potential clients by highlighting your company’s offerings and its value.

Top Financial Metrics to Track at Your Small Business

Review these metrics and reports each month to measure the financial health and long-term outlook of your small business.

How to Create a TikTok Video: Small Business Guide

Small businesses can make a big impact on TikTok by creating the right types of videos.

How to Make Your TikTok Shoppable

Small businesses that already have an engaged audience on TikTok may be able to earn more revenue by selling their products directly on the platform.