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CO— Start. Run. Grow. Navigating Shifting Business Trends

In today's remote-first world, digitizing your business is no longer optional. Here's how to shift your operations into the digital realm and leveraging technology to grow your business.

Optimize Your Business for Digital Success

Today's most successful businesses have already "gone digital" and done away with many manual processes. Follow these tips to successfully digitize your business and effectively connect and engage with both customers and employees.

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How to Use Instagram & TikTok Hashtags to Promote Your Business

Boost brand awareness and expand your reach on social media with these hashtag tips.

Hospitality Brands Are Tapping Wellness Tourism for Growth

Hotel brands are beefing up their wellness offerings to fuel a post-pandemic recovery — betting that catering to a guest’s mind, body, and spirit will boost their bottom lines, too.

10 Interview Questions to Ask Entry-Level Candidates

These ten interview questions can make it easier to hire entry-level employees.

Top Pinterest Tools to Build Engagement

Want to increase saves, clicks, and swipes on Pinterest? Add these apps, tools, and plug-ins to boost interactions.

How to Survey Your Employees

Conducting a survey gives you insight into your employees’ feelings about their performance and satisfaction.

5 Things You Should Never Say to Your Customers

Replace these phrases with positive, solution-oriented ones to improve your customer service and customer retention.

Outdated Marketing Practices (And What to Do Instead)

Using customer demographics, relying exclusively on video, and marketing to the masses are all marketing tactics that you should consider revisiting.

Is the Customer Always Right?

The short answer: no. Here are some situations in which the customer could be wrong, and what to do in these scenarios.

How Innovation-Driven Startups Reached Profitability

Alcohol disruptor Bartesian, bedding startup Bed Scrunchie, and livestream platform CommentSold discuss hiring, marketing, sourcing, and wearing multiple hats to drive their companies’ success.

How Albertsons’ Supermarkets Improved Its Digital Business to Feed the Growing Appetite for Online Shopping

The chief digital officer of one of the country’s largest grocery operators shares lessons learned during the company’s digital transformation.