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Strategy
Dig deep into your business idea to discover opportunities and unexpected roadblocks.
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Strategy
How to Price Your Product: A Step-by-Step Calculation
Whether you’re setting prices for the first time or determining a price for a new offering, here are some best practices for pricing your product.
Strategy
Nonprofit vs. Not-for-Profit vs. For-Profit: What's the Difference?
Nonprofit, not-for-profit, and for-profit organizational structures have different implications for your taxes, corporate governance, and business activities.
Strategy
B2B vs. B2C: What's the Difference?
B2B and B2C companies sell their products and services to different target markets, which requires different marketing and sales approaches.
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What 'Feature Creep' Teaches Small Businesses About Marketing Messaging
A new study shows that feature creep can dampen sales in more ways than one.
Summer Productivity Tips: How to Keep Motivated All Summer Long
Learn how to avoid the summer slump and stay motivated year-round.
How to Find a Factory to Manufacture Your Product
The right manufacturing partner helps you bring your design to life. Here's how to navigate the various factories that might create your product.
What the 'Mobile Giving Gap' Teaches Small Businesses About Mobile Marketing
A recent study shows that consumers take in information differently depending on their device.
Manufacturing Partner Terms to Know
These key manufacturing terms can help you communicate with your factory partner and keep your operations running smoothly.
Subscription Models That Have a Big Impact on Small Businesses
Looking to target a niche audience? Opting for a subscription-based business model can lead to ample growth opportunities for your small business.
Businesses That Will Be in Demand in 2025 and Beyond
These five market segments are predicted to grow rapidly between 2023 and 2030.
Entrepreneurs Hiring Entrepreneurs
Entrepreneurs don’t always have success finding traditional employment, but they can thrive by partnering together with other entrepreneurs.
Tips for Building a B2B Relationship With a Big Business
A partnership between a small business and a big company requires proper management of the relationship. Here's what small business owners need to know.
How to Become a Supplier for Large Businesses
Becoming a supplier for a large business is no simple task. Discover six ways to improve your marketability and scale up your business.