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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Latest—

Constant Contact Wants to Help SMBs Monetize Content Via AI

Chief Product Officer for the marketing technology company on vastly simplifying campaign creation for small businesses across email, text, and social media.

How to Turn a Negative Customer Experience Into a Positive One

When things go wrong in a customer experience, use it as an opportunity to address the customer’s needs and strengthen your brand.

How Spritz Society Became a Multimillion-Dollar Cocktail Brand

Founder and influencer Ben Soffer has leveraged social media savvy to build a loyal brand fanbase in stores and online in the crowded ready-to-drink alcohol beverage market.

How LibroMobile Helps Young Employees Understand Business

Founder Sarah Rafael Garcia shares her aim to help guide young employees to learn not only the tasks for which they’re responsible, but how business operates and how to take pride in their jobs.

Cybersecurity Monitoring and Alerting: How To Know if You're at Risk

Regularly testing and updating your cybersecurity tools can help ensure you spot a vulnerability before a cybercriminal does.

Everything You Need to Know About Asset Management

Discover how implementing digital asset management software can streamline your business’s processes.

peo

Explore the main types of HR applications, plus an alternative to simplify your approach.

How to Improve Supply Chain Security for Your Small Business

Growing supply chains are vulnerable to attacks. Here’s how to manage the risks for your small business and be prepared for a security breach.

How to Get to Know Your Customers: 6 Effective Tips

Establishing a customer relationship is crucial to a brand’s success. Learn how to effectively connect with your audience using these tips.

Ulta Beauty's Accelerator Program Revs Up Opportunities for BIPOC Founders

Jessica Phillips, VP of Merchandising for the nation’s largest beauty retailer, and startups, on how it's helping emerging beauty brands get a spot on the shelf.