Diversity and Inclusion
Everything you need to build an inclusive and successful business.
Growing an inclusive business
Strategy
What Is DEI? Defining Diversity, Equity, and Inclusion
Understanding the terms diversity, equity, and inclusion (DEI).
Strategy
The Language of DEI and the Terms Every Business Owner Should Know
These key DEI terms are a good starting point for building a diversity and inclusion policy for your workforce.
Launch Pad
Diversity Leaders from WW, LinkedIn and Seattle Seahawks on Building—and Retaining—Inclusive Teams
Executives from the weight-loss company, professional networking site and the NFL franchise share actionable advice on creating diverse teams.
Inclusive Leadership
Latest—
How Google Is Expanding Its AI Tools to Help Small Businesses Connect With More Customers
Brands now can add images, videos, and reviews to their profile pages, and boost customer engagement with AI-generated immersive ads.
Ready. Set. Scale. Creative Marketing Tips That Work
Industry experts explore the ways marketing is changing in 2024, and observe how small businesses can stay ahead of the curve by being smart and adaptable.
3 Businesses Get Creative to Counter Mounting Customer Acquisition Obstacles — And Win
From votive candle holder makers to online auction sites, an increasing number of companies are landing on new tactics to get customers interested in—and committed to—their brand.
Is Free Delivery Good for Business?
Free delivery, when set up as a subscription model, is great for businesses and customers, according to a new study.
How to Write an Effective Job Description
If you want to find the right candidates, you need a compelling job description. Learn how to write a job description that stands out to potential employees.
Inside the Big (Specialty Market) Growth Opportunity in the $88.9 Billion U.S. Coffee Industry
Yes, it’s a drink, but it’s so much more. Consumers are insisting on it. That’s why premium roasts, novel flavors, and immersive settings are driving sales for boutique coffee businesses.
Resources for Black-Owned Businesses
Numerous organizations and government agencies offer guidance and assistance to Black-owned businesses.
What Are 'Biz Dev' Strategies, and How Do I Create One?
A strong business development strategy allows your business to create strong relationships with promising prospects and generate revenue.
Top Credit Card Payment Apps for Entrepreneurs
Sales can happen anywhere when using smartphones to process transactions. Explore solutions, costs, and how to choose a payment app.
How to Accept Recurring Payments From Customers
Subscription management and automatic payment tools help small businesses establish recurring billing methods. To set up your payment system, follow these six steps.