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Ready, Set, Startup

If you're looking to open a new business, this could be your year. Follow our step-by-step guide and before you know it, you'll be putting your business ideas into action.

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How Kolbe Corp Built a Business Around Instinct

CEO David Kolbe on the instinctive strengths most performance advice overlooks, and what leaders might want to consider instead.

How CAVA, Alexis Bittar, and JCPenney Are Engaging Customers With Bite-Sized, Episodic Content That Keeps Them Coming Back for More

The food chain, jewelry brand, and department store are winning customer loyalty with bingeable short-form social content—from a reality dating show to a micronovela to a mockumentary. Execs share how.

Subscription-Driven Brands PrettyLitter, Omaha Steaks, and Stitch Fix on Personalizing Strategies to Meet Evolving Consumer Demands

These CPG businesses are adding value by keeping their fingers on the pulse of their customers via hyper-tailored rewards, heightened convenience, and AI, execs from the brands told CO—.

How to Set Up a Business Email Address

Whether you’re starting a nonprofit, or working with a small business attorney to launch your company, setting up a professional email is one of the easiest ways to establish a legitimate business presence from day one.

Search Engine Optimization (SEO): The 4 Types You Need to Know

Improve site rankings using SEO techniques. Start by incorporating small business SEO practices and strategies from these search engine optimization categories.

How RNR Tire Express Grew to $350 Million by Expanding Access to Affordable Tires

With a flexible rent-to-own model, the family-run tire franchise is building a culture that turns transactions into relationships — and drives sales.

How the AI Boom Is Fueling Teen Startups 

A growing number of teens are using artificial intelligence to launch innovative tech startups backed by high-profile venture capitalists.

 Feel Good Foods Co-Founder Vanessa Phillips on Turning Passion Into a National Brand

Feel Good Foods Co-Founder Vanessa Phillips offers insights on turning a personal problem into a scalable brand by taking risks and staying obsessed with her vision.

The Best Credit Card Processors for Small Business

Discover the top credit card processing companies and learn about low-cost merchant services, tools, and hardware that help your small business accept credit card payments.

What Is the CliftonStrengths Assessment, and How Does It Work?

The CliftonStrengths assessment is a tool that helps individuals identify their strengths and talents.