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Welcome Back!

A guide to welcoming your customers and employees back to your business.

CO— is here to help.

We know that the concept of returning to work looks different for every business, so our goal is to provide small business owners like you with the resources, tips and tangible advice that you need to create the picture of what that looks like for your own unique needs.
Latest—

What Are "Maximizers," and What Do You Need to Know About Them?

Maximizing is a style of shopping that emphasizes the less-is-more approach to buying new things.

Can’t Find Workers? It’s Time for a New Type of ‘Employer Branding’ To Woo Them

The power of a brand to drive sales is well known. Now, companies are learning that a new sort of brand can also drive employee recruitment and retention.

How to Decide When to Take a Risk as an Entrepreneur

A systematic approach to taking a risk as an entrepreneur can lead to big payoffs. Here's how a bit of cautious optimism can help you succeed.

How to Choose a Retirement Plan for Your Small Business

Keep these important considerations in mind when choosing a retirement plan for your small business.

AriZona CEO: How the Tea Brand’s Foray into Snack Food Revealed Its Next Growth Opportunity

Careful experimentation and a deep knowledge of its customer base helped the beverage brand ace an entirely new product category with an inflation-resistant pricing strategy.

Pet Store Owner Shares His Business Growth Story

City of Paws Pet Care owner Danny Offenbacher speaks about being adaptable and filling gaps in the pet care industry.

Personality Traits You'll Need To Run Your Business During a Recession

Learn the traits business owners should consider adopting to weather a possible recession.

How 3 Startups Generated Exponential Sales Growth on TikTok

Babylist, Eterneva, and Liteboxer share the secrets of their viral success on the short-form video platform.

Public Speaking Tips for Entrepreneurs

Avoid using corporate speak and focus on the audience to present your next pitch like a pro.

7 Technologies That Can Help You Run Your Business From Anywhere

Want to oversee operations without being stuck behind a desk? Discover technologies that turn any internet-enabled device into a mobile office.