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Welcome Back!

A guide to welcoming your customers and employees back to your business.

CO— is here to help.

We know that the concept of returning to work looks different for every business, so our goal is to provide small business owners like you with the resources, tips and tangible advice that you need to create the picture of what that looks like for your own unique needs.
Latest—

How This Beekeeper-Turned-Founder Made Her Business Dreams Reality

Hilary Kearney of Girl Next Door Honey shares how her business grew from one idea into a successful business with diversified streams of income.

Brands Tap Purpose-Led Business Strategies to Drive Loyalty

Execs and founders from established brands and emerging players like STATE Bags and Girlfriend Collective discuss leveraging impact initiatives to build long-term customer relationships.

8 Qualities That Make a Great Salesperson

What skills should your sales team adopt? Explore the top characteristics of successful sales reps.

How to Use the 5 Senses In the Retail Experience

Sensory marketing creates a lasting impression on customers that gives brick-and-mortar stores a unique advantage over the online shopping experience.

How 3 Startups Are Accelerating Business in 2022

PetPlate, Vejii and Buyk are positioning themselves to leverage emerging consumer trends in sustainable food to ultra-fast delivery that they say will drive their businesses in the year ahead.

What Is a High-Propensity Business?

High-propensity business applications are up year over year. Do you know what it is, and if your idea can become one?

TikTok for Small Business: How to Develop a Content Strategy

Here are five tips for developing a killer TikTok strategy for your small business.

How to Set Sales Goals for Your Business

Go beyond quotas by setting sales goals that are realistic yet challenging. Here’s how to develop objectives for your sales team.

How to Create a Small Business Facebook Strategy

If you’re just getting started with Facebook for Business, here are five tips for your small business Facebook strategy.

How to Write Great Content for Your Website

Website content is more than just words on a page—it’s an opportunity to engage with your customers, offer products and create an online version of your brand.